“Hypermodernity” (sometimes called “Supermodernity”) is defined a being a step forward from postmodernism, which relies upon the idea of “plausible truths”.
It has a furthered commitment to reason and believes in individual choice and freedom.
As modernity focused on the creation of great truths, and postmodernity is intent upon the destruction of these great truths, supermodernity doesn’t concern itself with either the creation or identification of the value of truths – it instead focuses on useful information selected from the numerous sources of new media.
It appears to focus on what is actually real within society, not what is told to us by academics to be real and truthful; as in the theories of modernity and postmodernity.
Key theorists
Gilles Lipovetsky - French philosopher, writer and sociologist, professor at the University of Grenoble
Sebastian Charles
Marc Auge – French anthropologist, coined the phrase “non-place”
Eva Etzioni-Halevy
Richard Scot Barnett
Reading list
“Non places: introduction to an anthropology of supermodernity” – Marc Auge
“Hypermodern Times” - Gilles Lipovetsky and Sebastian Charles
“The new theories of postmodernity and hypermodernity: Social/ideological context and implications for inequality” - Eva Etzioni-Halevy
“A Space for Agency: Rhetorical Agency, Spatiality, and the Production of Relations in Supermodernity” – Richard Scot Barnett
I could use the key idea of finding what is real (from hypermodernity/supermodernity) in my study of the cultural significance of “A Clockwork Orange”, as the film aims to expose the truth and reality of the brutality and horror in the world; from underneath the smoke screen of “supposed truths and realties” set up by the state and the authorities.
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